Kamis, 26 Februari 2015

Ghostbusters & Utilizing Vinyl Wrapping For The New Movie

By Paula Hess


There are few people who can deny the importance of Ghostbusters to the science fiction genre. It's easily one of the most respected, not only for its comedic value but the sheer imagination that has been put into the series for so long. For this reason, as well as others, I believe that there is quite a bit of attention drawn to the latest Ghostbusters movie that was announced. Can vinyl wrapping prove to be useful for this film's long-term success?

One of the reasons why the newly announced Ghostbusters movie drew so much attention is the presence of the all-female cast. All four of the Ghostbusters will be played by women, which is a first in the series, and each of them have been involved in Saturday Night Live. With this in mind, it's easy to see that the cast is capable, though it's clear that there are those who are detractors. I believe that a change like this requires a "wait and see" approach.

The Ghostbusters premise is, in my view, one of the most self-aware in the realm of science fiction. Part of this comes for the main cast and how, admittedly, none of them fit the mold of your standard hero. They are working men, to put it simply, who are wrapped up in a case in which supernatural forces are prominent. A premise like this should be retained for the third movie, or at least modified so that it will be able to fit a more modern setting.

As far as extensive marketing endeavors are concerned, I believe that there is discussion to be made about vinyl wrapping. The main reason for this - and I am sure that many others can agree - is because of how much attention vehicles can attract. However, in order for these particular wraps to be made well, it's understandable that the iconic Ghostbusters logo will have a presence. Along with visuals of the main cast, these are just a few ways to ensure the quality of these wraps.

It seems like the response to this movie, even before its released, has been mixed at best. However, I am willing to give it a chance because it's part of the Ghostbusters series. The series in question has always brought the laughs and I think that it's important for this third movie to be given an equal amount of treatment. Even if this film does not trump the previous installments, I have to believe that it will possess value that no one can overlook.




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