Kamis, 05 Desember 2013

Factors To Consider When Marketing Monsterpieces

By Tiffany Gill


It is prudent to start by considering a description of the MonsterPieces before looking at the various factors to be considered when marketing it. MonterPieces is a mobile apparatus which has the capability of monster faces. You can use it to assemble various horrible faces of your friends or of any other person you are interested in. This article considers some of the factors to be considered when marketing it.

The first thing to consider is the identification of the potential buyers. The purpose of conducting marketing is so that most people can get the opportunity to know more about the product and to buy it. In order for the marketing to be successful it is important that it should be targeted to specific constituent of people who may are potential buyers.

The first issue to be looked into is to identify the potential users. It is important that one should know those who are likely to use the product then promote it to them. If you do not get this issue rightly, then most likely you will end up not effectively promoting the product. It is therefore necessary that you need to get the right identification of the articular constituent of people who are likely to use the apparatus.

Then identify the feature which is unique and which is likely to attract most of the people to buy the product. The next factor worth considering is competition. For a marketer to be able to market the product effectively, he or she must seek to understand the competition which exists in the market.

A unique selling preposition is another important thing to be looked into. The unique selling preposition is what will create an impression about the product to the market. It is therefore important that a marketer needs to develop a good unique selling preposition in order to create a good perception of the product. If a bad impression is created, then most likely the marketing will not be successful. For you to come up with a good unique selling preposition, it is advisable that you need to compare and contrast the various features of the product to the other similar products.

Another important issue to be looked into is the packaging. The way a product is presented to the market matters a lot. The presentation must be attractive and done in a proper manner. In order to be able to package the products well, it is important to consider the needs of the market then come up with a package that seeks to address the needs or a package that appear to address the needs of the market.

Pricing and sale is another factor which has a direct influence on the market. It is advisable that before coming up with the pricing, you need to conduct a research first. You must find out the pricing rate of other competitors as well as the cost for making the product. There should be a balance between the two. The price should not be too low such that you incur losses at the same time it should not be too high to scare away the potential buyers.

The other factor to consider is the channel of distribution. As a marketer, you must also come up with an effective channel of distribution which can allow people to access the product. You may have a good marketing strategy but if the product cannot be easily accessed in the market, then the marketing will be fruitless. These are some of the factors to be considered when marketing MonsterPieces.




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