Senin, 03 Agustus 2015

The Importance Of Music Videos

By Olive Pate


Music videos are short films combined with songs for promotional or artistic reasons. Making videotaped performances can be seen worldwide. One of the purposes of making this production is to sell single or album for thousands and millions. Typically, the primary purpose of making such music video to earn more revenue and profits. The primary benefits from the production of both artist and company are to promote their own single.

The main benefit of this production is to record companies and artists is the way they can promote their album. When the video is integrated with songs, the exposure of the songs will double the earning. Whilst songs can be played only on the radio or on internet services such as iTunes, having a videotaped performance can be successfully played on youtube and music channels. Also, it is clear that Pittsburgh music videos are becoming more popular these days.

An album or a single are actually using a wide range of styles, making techniques like animation documentaries, action films, and abstract films. Some are produced with the combination of other styles. Most of them are interpreting images and scenes from the song lyrics whilst others are using thematic approaches.

Most of the artists give a lot of credit to their video production because without them, they may have never become successful in their respective careers. In fact, there are some artists that become popular because of their song and dance presentation through the videos. This extremely promote their videos and with the help of YouTube and other channels, it then became global.

One advantage of this production is once completed, it can be seen and heard on the television and online services worldwide. Some can easily overlook the importance of CDs on their shelves, but difficult to ignore the videos they have seen on the internet or television especially if it is their favorite artist. This is because, people can easily remember someone they have seen.

That reason alone can lead to more sales and profits and lengthen the popularity of any artist. Recording companies are aware that consumers are likely to share a video and spread the song through recommendations. For many artists, this means more recognition for them, as this medium widens a lot of possibilities of their careers in the future.

For record companies, producing a videotaped performance offers them opportunities to earn revenue and place controversial images. The purpose of this production varies on the entertainment that people get from it. Some would only watch the presentation to find out what their favorite artist is doing. Moreover, they can also be designed to carry important messages and add narration to the lyrics.

Keep in mind, there are some disadvantages that come along with these videos. If a movie production is using your single, but the movie is not that perfect and people are complaining about the movie, it can also affect the reputation of the artist. But, if the song is not also that favorable, the reputation of the movie will also be affected and decrease the revenue for the firm.

There are also some firms that both won their movie production and record brands. So, it means that their earnings are doubled. But, if both fails, it also means double effect to their reputation and to the artist's reputation.




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